Legal

Privacy Policy

Effective date: June 24, 2026  ·  La Perla Company

1. Who We Are

La Perla Company ("we," "us," or "our") operates this website and provides exclusive appointment services to roofing companies. Our contact email is franklin@laperlacompany.com.

2. Information We Collect

We collect information you voluntarily provide when booking a discovery call, including:

• Name, email address, and phone number
• Business name and service area
• Any details you share during the booking or call process

We also collect standard technical data automatically when you visit our site (IP address, browser type, pages visited, referring URL) through server logs and third-party tools described below.

3. How We Use Your Information

• To schedule and conduct your discovery call
• To follow up about our services
• To improve our website and user experience
• To comply with legal obligations

We do not sell, rent, or share your personal information with third parties for their own marketing purposes.

4. SMS Communications

La Perla Company ("La Perla Company," "we," "us") may send you automated text messages when you opt in through our website's booking form. By submitting your phone number and checking the SMS consent checkbox, you consent to receive such messages at the number provided.

Types of messages: Notifications that we are calling you regarding your discovery call request, and follow-up messages if a call attempt is missed.

Message frequency: Varies based on your interactions with us.

Rates: Message and data rates may apply depending on your mobile carrier plan.

Opt-out: You may opt out at any time by replying STOP to any message. You will receive a confirmation and no further messages will be sent.

Help: Reply HELP to any message for assistance, or contact us at franklin@laperlacompany.com.

Data sharing: We do not sell or share mobile phone numbers or SMS opt-in data with third parties or affiliates for marketing, promotional, or similar commercial purposes.

5. Third-Party Services

This site uses the following third-party services which may set cookies or collect data independently under their own privacy policies:

• Google Fonts — fonts served from Google's servers; Google Privacy Policy
• GoHighLevel (GHL) — calendar booking widget embedded on the booking page; GHL Privacy Policy
• YouTube — embedded video testimonials; Google Privacy Policy

These services operate under their own terms. We encourage you to review their policies.

6. Cookies

We use a single cookie preference record stored in your browser's local storage to remember your cookie consent choice. Third-party services embedded on this site (GHL, YouTube, Google Fonts) may set their own cookies. You can control cookies through your browser settings at any time.

7. Data Retention

We retain contact information for as long as necessary to provide our services or as required by law. You may request deletion of your data at any time by contacting us.

8. Your Rights

Depending on your location, you may have the following rights:

• CCPA (California residents): Right to know, delete, and opt out of sale of personal information. We do not sell personal information.
• GDPR (EEA/UK residents): Right to access, rectify, erase, restrict processing, data portability, and object to processing.
• All users: Right to opt out of marketing communications at any time.

To exercise any of these rights, contact us at the address below.

9. Security

We implement reasonable technical and organizational measures to protect your information. However, no method of transmission over the internet is 100% secure.

10. Children's Privacy

This site is not directed to individuals under 18. We do not knowingly collect personal information from minors.

11. Changes to This Policy

We may update this policy from time to time. The effective date at the top of this page will reflect the most recent revision. Continued use of this site after changes constitutes acceptance of the updated policy.

12. Contact Us